He's sort of right, though, at least about Facebook being a competitor. Nintendo have always said similar things, in that they are an entertainment company and therefore compete for attention with all other pass times, be that reading, watching TV, social networking or whatever. He's also right in that Blizzard are probably the most qualified when it comes to providing a compelling online experience. That said, the vast majority of content that Activision releases is made of purest shit, so the guy is on crack if he thinks that anything other than COD/Blizzard titles is going to compete in any way with the products that Nintendo or EA are going to put out.
Kotick: Sony, MS, EA will 'struggle' to challenge us in future.
- Thread starter Guy Legend
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butter_stick
Banned
Maybe most people aren't stupid Internet fanboys who get obsessed over stupid shit. Seriously, why would you let the fact the guy running the company is confident affect your purchases if the games appeal to you?phosphor112 said:
I AM JOHN!
Banned
Yeah okay, Bobby.
After these comments about Facebook, I'm now more convinced than ever that the Real ID fiasco at Blizzard really was about attempting to create a social network Facebook competitor.
I really think it's only time before they make their next attempt. Cause it's clear Bobby doesn't give two shits about video games, and only cares about money, and he clearly feels that the money is currently in the social media sphere and not in video games.
I really think it's only time before they make their next attempt. Cause it's clear Bobby doesn't give two shits about video games, and only cares about money, and he clearly feels that the money is currently in the social media sphere and not in video games.
Madman said:
The guy says random shit about how awesome he is all the time. I mean, if we're going to make a thread about every egotistical thing a narcissist says, it's going to get tired fast. And no, this doesn't really seem like much of a worthwhile comment to debate over. There's no second side to this conversation - it's basically just a thread in which people laugh, critique, or talk shit about him. Now when he mentioned taking COD to a subscription model, that's a topic worth discussing.
butter_stick
Banned
When Kotick tries to save PC gaming because nobody takes a share of his money, I can only imagine how conflicted GAF will be.
RustyNails
Member
If there's one thing that unites MS and Sony fans, its Kotick. UNITE, my brethren, under the banner of VIDEO GAMES, and fight this wretched DEMON LORD and destroy his demonlings. Rid this Evil One from the gardens of Earth. Show no mercy!
Kai Dracon
Writing a dinosaur space opera symphony
Kotick is a toaster salesman. His remarks make perfect sense from the standpoint of someone who doesn't specialize in the entertainment business and merely looks at balance sheets. Bungie is only good because their Halo games sold the most. By whatever internal toaster sales yardstick Kotick is using, that means all other independent developers have failed because they didn't produce GAME PRODUCT #48388 that sold as many copies as Halo (GAME PRODUCT #48329.)
Activision runs franchises into the ground however because Kotick doesn't comprehend the entertainment biz. In his mind they're just interchangeable models of toasters, dvd players, or compact cars; sell one model until you see the numbers on a sheet begin to taper off, then change the model name and the color, reintroduce it next year, and sell that until you see numbers taper off, rinse repeat.
Eventually, this will result in Activision becoming the next Acclaim, but even then, from Kotick's point of view Activision is just another number on his balance sheets; he'll trade it off when it stops bringing in bucks.
The reason why a handful of companies such as Nintendo or Valve, even, survive is that they at least try to treat their properties with some sense of cultivation and care with how they're used. As usual, remember that guys like Kotick aren't in the game business, just the general goods business. Game companies run by people who are only in the game business know that the health of game franchises, game customers, gaming culture as a whole, and what customers think of your business, is vitally important to stay in business in the long run. (What people who think companies are just companies and naturally don't care about being "evil" entirely miss. Being "evil" in the way that Kotick-esque companies are, doesn't create sustainable business aka, doesn't keep making money. So it very much matters to the bottom line.)
Activision runs franchises into the ground however because Kotick doesn't comprehend the entertainment biz. In his mind they're just interchangeable models of toasters, dvd players, or compact cars; sell one model until you see the numbers on a sheet begin to taper off, then change the model name and the color, reintroduce it next year, and sell that until you see numbers taper off, rinse repeat.
Eventually, this will result in Activision becoming the next Acclaim, but even then, from Kotick's point of view Activision is just another number on his balance sheets; he'll trade it off when it stops bringing in bucks.
The reason why a handful of companies such as Nintendo or Valve, even, survive is that they at least try to treat their properties with some sense of cultivation and care with how they're used. As usual, remember that guys like Kotick aren't in the game business, just the general goods business. Game companies run by people who are only in the game business know that the health of game franchises, game customers, gaming culture as a whole, and what customers think of your business, is vitally important to stay in business in the long run. (What people who think companies are just companies and naturally don't care about being "evil" entirely miss. Being "evil" in the way that Kotick-esque companies are, doesn't create sustainable business aka, doesn't keep making money. So it very much matters to the bottom line.)
flyinpiranha
Member
Man, I meant to post this gif here and accidentally did in the Bungie one ... kind of sad that there are 2 1st page Kotick threads of stupid shit he says!
I honestly think a
"Stupid Shit CEO's and People of The Industry Say Thread" is a good idea!
Rated-Rsuperstar
Member
RustyNails said:
I know just the guy to lead us into battle.
Takeda Kenshi
blew Staal
Won't somebody PLEASE think of the children and put a fucking muzzle on this guy already.
sweetvar26
Member
This guy really needs to STFU.
Kaijima said:
Pretty much how I feel, especially judging by the incidents in the past regarding IW and his infamous attitude of rewarding nothing but bottom line.
Like I said, some people will never learn and if CoD became a MMORPG/FPS with outrageous subscription price they will still pay.
NullPointer
Member
Lionheart1827 said:
I love you GAF. :lol :lolNYR said:
RustyNails
Member
He shall have my sword.Rated-Rsuperstar said:I know just the guy to lead us into battle.
astroturfing
Member
bobby's gonna die before me. he's much older. ha-ha.
j/k i'm sure he is not that bad in person.
j/k i'm sure he is not that bad in person.
Clemsontigers35
Member
For real? I mean, for real? I guess some people don't mind golden parachutes. :lol :lol :lol
Fantasy Final
Member
Perfect :lolNYR said:
PetriP-TNT
Member
Go back to bed Kotick
Broken Arrow
Member
How can an asshole like this run Activision? Whatever...
RustyNails
Member
Welcome to the corporate world of America, where assholes have been running companies since forever. I'm sure you heard of Dick Fuld. He's a nice introduction to this crazy corporate world of smack talking CEOs who berate their employees and swear at everyone.Broken Arrow said:
Honestly speaking though, companies do need bullish leaders to stay afloat or ahead of the pack. People like Dick Fuld inspired confidence in his investors even while Lehman Brothers was sinking. Same thing Kotick is doing even though Activision is no where near an iceberg. I won't be surprised if Activision shares jumped after every Kotick statement in the media.
Broken Arrow said:
Shareholders want money. Simple story.
He needs to contact his agent, and then start ruining development teams. Kotick is making a lot more money doing that than Butler is doing commercials!
Madman said:
Well you've got Nintendo trying to downplay the success of a huge third party game that wasn't on their system, so none of this is surprising at this point.
Chet Rippo
Member
Broken Arrow said:
I don't know, maybe because the stockholders wanted him to? He's been CEO of Activision for a while.
NYR said:
:lol
Clemsontigers35
Member
There's a difference between confidence and foolhardiness. A confident CEO would say, we've got the best game lineup for 2010. A foolhardy CEO says that the competition can't touch us. This guy should learn that games/movies/entertainment in general can't be milked dry like a cow. If you make too many CODs, people will get tired eventually. Well, I'm glad that activision had a nice run, but in 5 years, it will be Blizzard Activision.
Link1110 said:Everybody loves a good villain.
But he's not even that good of a villain. He's so incredibly stereotypical and old-fashioned. Even in still pictures of the man, I can see him tapping his fingertips conspiratorially. There's no hidden motives, nothing. He just blatantly says, "I'm going to rape you because you make it so easy..."
....
Which actually is kind of a damn creepy line, come to think of it....
NullPointer
Member
I see DLC potential here. Listen up Bobby:Link1110 said:Everybody loves a good villain.
Step 1. Allow players to spend 25 cents (or COD bucks) to throw fruit at a fully rendered digital Kotick. Include leaderboards and let players list reasons for their grudge (pay-to-petition).
Step 2. ???
Step 3. Profit.
Its just cynical enough to work.
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