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42% of PS5 purchases from Sony's latest record breaking quarter has come from new users. Where do we think these users are coming from?

Where are all these new first-time PlayStation console owners coming from?


  • Total voters
    183

Gorgon

Member
Is this confirmed as a sales' spike? Or is it a progressive increase from previous quarters too? The most probable answer depends on that.
 

Zacfoldor

Member
They come from Gyna then from Chyna then from China.
vaginas smelling GIF
d generation x wrestling GIF by WWE
Donald Trump GIF by PBS NewsHour


It's a 3 way swing.
 

Mibu no ookami

Demoted Member® Pro™
Sony stock up 9% today on the back of the performance of PlayStation... Getting close to pandemic highs before Microsoft bought ABK and continued performance like this will put them at historic highs.

TLOU Season 2 is basically the start of phase 2 of their transmedia strategy. We're going to see what low level efforts like Until Dawn can result in.
 

blacktout

Member
It's absolutely all three, but, given that this quarter included Christmas, you have to imagine that "the next generation of kids" is probably the biggest of the three provided options, since this is the quarter when the vast majority of new gamers get their first console.

Emerging markets are definitely huge too though, as many others have pointed out.

I'm not sure about Xbox user migration, since a lot of that already happened last gen and at the beginning of this gen, though you have to imagine you had some consumers who ditched their Series X for a PS5 Pro, especially since Microsoft isn't producing a comparable product.
 
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Astray

Member
Sony stock up 9% today on the back of the performance of PlayStation... Getting close to pandemic highs before Microsoft bought ABK and continued performance like this will put them at historic highs.

TLOU Season 2 is basically the start of phase 2 of their transmedia strategy. We're going to see what low level efforts like Until Dawn can result in.
So you're saying their stocks are.. plummeting upwards?

Thierry Henry Smile GIF by hamlet
 

Ebrietas

Member
While obviously it’s all of the above there might also be some PC to PS5 migration going on. The combination of PC hardware getting way more expensive, the release of the Pro, and now the knowledge of all MS games coming day one makes an even stronger argument for getting a PS5 as your one gaming device.

If this is the case then it would also be extremely ironic considering all the FUD about how the PS market has dried up and how Sony needs to embrace PC to grow their audience.
 

Gaiff

SBI’s Resident Gaslighter
While obviously it’s all of the above there might also be some PC to PS5 migration going on. The combination of PC hardware getting way more expensive, the release of the Pro, and now the knowledge of all MS games coming day one makes an even stronger argument for getting a PS5 as your one gaming device.
Get lost with your nonsense.

>The combination of hardware getting way more expensive.

You mean high-end hardware? Because mid-tier and low-end stuff where the majority of customers are, haven't seen a substantial price hike. You can still get 4060s, 4060 Tis, 7700 XT, etc, for a decent price. No one looks for a 5090, sees the price, and decides to settle for a PS5 Pro. It's only Gaffers who think this ridiculous scenario is relevant.

>Xbox games day 1.

And those are? Not that it matters because Xbox games don't even sell that well on PC. Their biggest game is Forza if I'm not mistake and although it sells well, it coming to PS5 won't convince anyone to move there.
If this is the case then it would also be extremely ironic considering all the FUD about how the PS market has dried up and how Sony needs to embrace PC to grow their audience.
lol, the nerve. The irony is that your ilk peddles a gloom and doom scenario in which Sony is killing their console business with their PC ports. It has been 4 1/2 years and lo and behold, the PS brand is as healthy as ever. Not enough for little warriors though, now they have make up a scenario where the price of a 5090 is relevant to a console buyer. Hilarious.

Both PC and PS5 are doing well. As is Nintendo. The only one not doing well is Xbox. Yeah, a $2500 5090 sucks, but thankfully, 95% of PC gamers won't ever consider it. I know you would love a reality where PC is sinking and everyone is jumping ship to the PS5, but it isn't the one we live in.
 
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NicolasBai

Neo Member
This news is there in the main Sony Q3 thread but I thought was worth talking about in a separate thread.

Where do we think most of these new users are coming from?

Are they primarily coming from emerging markets like India, China etc..?

Are they coming from Xbox users who have migrated or are they coming from new folks who are entering gaming for the first time in established gaming markets like US?

42% of PS5 purchases in the quarter were new users.

722enjU.png
Blackmyth Wukong came out. It drive HW sales in China.
 

damidu

Member
all of the above,
but the ex-xboxer flood will only accelerate from now on, its only been couple of months, since it became fully clear that ms threw the towel completely.
 

ManaByte

Member
It’s from PS4 owners upgrading to PS5.

CFB25 being next gen only drove a lot to upgrade in the fall.
 
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poppabk

Cheeks Spread for Digital Only Future
all of the above,
but the ex-xboxer flood will only accelerate from now on, its only been couple of months, since it became fully clear that ms threw the towel completely.
Why would they bother switching at this point? Unless there is still a sizeable xbone audience left I would imagine most people wouldn't bother switching until the next round of consoles, like they probably did at the beginning of the PS4/xbone gen.
 

Topher

Identifies as young
All of the above is correct, but every year new gamers enter the market and that's probably where most of the new PS gamers come from.
 

mdkirby

Gold Member
its mostly xbox most faithfull tho, probably 90% of new users jumped the sinking xbox ship xD
Not really, there’s millions of new young gamers every year, wukong massively spiked PlayStation sales in China. I could be wrong but it’ll in my opinion be much more equal than that.
 
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