The problem with your slippery slope argument is that Game pass, which you've already acknowledged this article was NOT about, has full retail games on it. It does NOT have exclusive Game pass only content so you guys are basically arguing that ALL games on Xbox will have intrusive ads whether they are retail, sub service or F2P. There is no evidence of this and it smells strongly of FUD.
You're misunderstanding me; when I say "if they limit this to F2P and games accessed through GamePass", I literally mean versions of games that are accessed via GamePass. Whether it has a full retail version is besides the point; if the customer is essentially playing that game for free from the GamePass selection, them extending this to those versions of the games would be
tolerable. Precisely because that customer isn't actually paying for the full game; they're just paying for a subscription service to play that game for "free".
The versions that people have to actually purchase outright, leave this stuff out of those and that makes it a tolerable situation/reality. If someone who accessed it simply through GamePass ends up buying it, then they should be able to play that game going forward without any ads. There's nothing FUD about it.
Forgive some of the Xbox fans here if they respond with hostility to arguments made that are disingenuous at best which is a recurring theme when it comes to just about anything Xbox. Since ads are not a new thing in games the entire reaction from many here who don't have an Xbox at all rings mighty hollow.
Well apparently this won't just be limited to Microsoft anymore if the new rumors of Sony planning the same are true, and again if it's full-on ads outside of F2P or games through the subscription service, Microsoft and Sony can go kick rocks IMHO.
But you can't pretend that the worries about this WRT Xbox are just pure FUD and BS; remember Microsoft tried pushing some rather draconian DRM at the start of last generation, and pretty much confirmed those earlier rumors and leaks? Then they had that horrible messaging after the confirmation, and the NSA leaks happened, and they had to walk everything back but by then the damage was done? Remember how leaks started showing up that Sony, too™ were planning to do the exact same thing, but in reality they didn't? Whether they planned to or not isn't the point; they never at any point officiated those rumors at all, let alone to the degree Microsoft did, so the black eye was squarely on MS.
Then this generation, last year they were about to double the price of XBL Gold. Wait scratch that; they did double the price of XBL Gold, then reneged it in two days due to the sheer amount of backlash. Imagine if social media wasn't as prevalent as it is today, how much longer they'd of stuck with that 100% increase in price, and how much more damage that'd of done. And that happened
last year! Things like that, they're why the worry is a bit more palpable when it comes to Microsoft on these things, their history with doling these monetization-focused services and additions out isn't the best. Sony doesn't have that type of history, so while it sucks to hear they are planning something similar (which really depends on how they and MS actually do it), there's more room to believe that they simply aren't planning or will actually do this at all.
Like I said man, I hope it's either full ads but limited to just F2P games and (since you know they won't stop there) versions of games accessed from services like GamePass (especially if it means they won't need to do a price increase), OR it's Burnout Paradise-style with integrated, passive billboard-style ads (though like someone on Era put it, this could actually have a negative impact on game design because devs may choose the less risky creative/fantastical settings if it means maximizing ad space in their games for ads that don't clash with the setting). If it ends up being full ads going into retail versions of games, that you can't even skip, then we have a major problem. This is already a slippery slope, that would just unleash a waterfall of hell.