James Sawyer Ford
Member
It was about making good games, while also understanding the importance of a platform like PC which they had previously neglected. Now they're reaping the rewards. The only flaw in their current strategy is missing Nintendo with every new release. If they can figure that out with the Switch 2 they'll be raking in record profits.
Obviously as a third party publisher, the wider the net the more potential sales.
But it's not without risk, marketing deals can still make sense for certain titles.
Cross-Gen will just continue being more of a thing with this type of strategy. People will complain relentlessly. I dont think its such a big deal given how scalable games are
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