Dalthien said:
Nintendo is far and away the top of the pack in this industry when it comes to long-term consistency and overall volume in profits. No one else even comes close. Trying to suggest that Nintendo should follow the lead of others in this industry when it comes to profits is just downright ridiculous.
I wouldn't dream of suggesting that
across the board. Nintendo's plan to break from the pack on graphical upgrades and instead focus on new control styles was obviously a fantastic idea with both DS and Wii. Furthermore, both other manufacturers consistently take on
too much risk in some areas, and in comparison Nintendo's policy of pricing hardware is a fairly wise choice that has allowed them to survive lean periods of sales.
But that doesn't mean that Nintendo's arch-conservatism is therefore correct across the board. Maintaining a cash cushion against downturns is wise, but Nintendo's is excessively huge. A better use of that money would be to
invest it towards new profitable ventures -- third-party partnerships, more extensive downloadable content releases, new features for DS and Wii customers, etc.
(Re: "easily," perhaps that's a strong word, but whatever effort it would have taken third-parties as a whole to accomplish this goal, Nintendo could have accomplished it 10 times more easily.)
Yeah, Nintendo is responsible for the success or failure of the Wii. It is their product, and they take the blame or credit for it.
But the discussion was related to 3rd-parties.
The Wii has gone from an unquestioned success to a (temporary) failure in Japan, and the reason why is tightly bound up in third-party relations -- because the problem is that there isn't enough software, or diverse enough software, to satisfy purchasers anymore.
You could make an argument here that the problem is just that Nintendo didn't commission enough internal projects, but I'm not sure that's really an ideal answer -- the amount of development that the most talented teams inside Nintendo can take on is limited by their size, so after a certain point good third-party software is almost certain to more efficiently support a console compared to trying to squeeze out a full palette of software from a single publishing house.
As donny pointed out in the beginning of all this, the discussion was that 3rd-parties have left themselves without a home console market by choosing to ignore the market leader.
But how much of a problem is this in reality? Are console gamer dollars better than handheld gamer dollars somehow?
If there's a real "problem" in play numerically in today's market, it's the bigger platform split between the Western and Eastern markets: DS and PSP are the dominating platforms at home, while the DS sells mostly first-party software and the PSP is essentially dead in the US; 360 has excellent software sales and the PS3 reasonably solid ones over here, while in Japan both are unambiguous loser systems. But the obvious solution to arbitrage this situation is to develop PS360 titles with a Western appeal while hitting DS and PSP with titles that fit their own markets -- i.e. the strategy that's put Capcom at the top of the heap in terms of Japanese third parties this generation.
I don't disagree that there was a possibility for a different market, where third-party Wii games sold well in both territories and provided a PS2-lite "safe" development environment, but any one given third-party isn't going to be making their own decisions based on what will happen to the whole market -- only to what will make their
own numbers look the best. In many individual cases, the specifics of their existing products (all those FF, RE, etc. titles that obviously were going to go HD), business arrangements (like the first-party money that put Tales, etc. on the systems they were on), and other factors kept most companies from seeing much benefit in diving in alone to the Wii, and only some of them really seem to have unambiguously made a bad call
for their own purposes in retrospect.
But they did develop an alternate strategy. As Iwata has just mentioned recently, their strategy was to come out of the gate and hit the market hard with a strong slate of 1st-party software in order build up a sizable userbase for the Wii. Then the 3rd-parties would take notice of the strength of the Wii platform and bring their own strong efforts to the Wii near the end of year two.
Let me rephrase: they needed to develop an alternate strategy that
wasn't shitty.
(I would argue that this strategy is self-evidently shitty because it didn't work, and also because it trusts third-parties to act in what
you perceive as their best interest rather than in truly taking the "untrustworthy third-parties" idea to heart and trying to
push them into doing what you want.)
And on the whole, it was a masterpiece of a strategy that was executed brilliantly.
I don't think you can really mush everything together here. The Wii strategy (release a low-power system with expanded-market software and an innovative new control scheme) worked brilliantly, but the basics of that strategy are completely agnostic to third-party relations; you could do everything that actually made Wii a success and still take a very different approach to getting other developers on board. It's very specifically in this latter part that I'm isolating the poor strategy on Nintendo's part.
Really? Heck, the Wii sold more 3rd-party software in 2008 than the 360 did in the USA. It's kind of hard to deem something the most effective 3rd-party strategy ever when it isn't even the current market leader.
Being the market leader is a separate metric of success from whether one's third-party strategy is good -- which is really the point I'm trying to drive home here. The 360's strategy has allowed Microsoft to form ongoing collaborations with many developers, to pare down their own internal teams while continuing to offer lots of exclusive (or console-exclusive, or time-exclusive) titles, to dominate third-party console exclusives even in Japan where they should by rights have
none (without having to pay-in-full for many of them)... It's hard to point to almost any point where Microsoft could actively be doing better in
terms of dealing with third parties.
I do believe that Nintendo does not want to formally commit to rosy financial forecasts based upon 3rd-party efforts.
Fair.
Datschge said:
Did you write the above with a straight face?
Yes, I did. Nintendo is fundamentally an extremely conservative company; even the "risk" that was the Wii was only really possible because they had essentially zero console marketshare to really challenge, and the DS -- their one true big market risk -- was undertaken with a massive "third pillar" hedge built in to protect them from its possible failure.
Again, nothing I said is untrue: companies generally don't keep cash on hand above a certain point because that cash is better invested into projects that will produce a better ROI, Nintendo keeps far more cash than most, and taking on more major initiatives that step outside of Nintendo's extremely small comfort bubble (unwilling to deal with third-parties, unwilling to consider radically reinventing their existing IPs and adding more diverse new IPs to their stable, unwilling to take a chance on localizing franchises or working with more Western developers in general, etc.) would almost certainly be beneficial for them as a whole and help shore up some of their current weaknesses without actually harming their fundamental successes.