The South Park: The Stick of Truth store page has been updated to reflect the change in publisher and release timeframe - up until now THQ was listed as the publisher and release was set to sometime in 2013.
I noticed that Steam Achievements is listed under Details - I don't know if that is new or not, I hope that this means that they are sticking to Steamworks.
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ubisoft does that with some of their games. their AAA titles are Uplay and their smaller titles eg: call of juarez gunslinger use steamworks