You guys still aren't hearing me.
When these companies are looking at diversity, they're looking at it to gain competitive edge any effective way possible. Diversity has a lot of benefits such as improved reputation and risk management (not getting sued/horror stories), the effectiveness of H-1B's and more.
So I'm talking about business performance cases for diversity. Ya'll think that they don't exist, but companies use information to justify the investment, in order to not be out-competed. Diversity is an investment, and simply isn't "Oh yeah hahaha those SJW's are mad though!", or the government telling everyone what to do (I mean it was but less so now).
So what are some business cases? The mckinsey study,
the global gender diversity study, the tufts university study on racial diversity, the credit-suiss, page, and tons of diversity studies that are out there (like the one from Donald fan). All of this and more gives companies growth goggles, aka justification to improve. If they don't the lack of investment can hurt their ability to compete at the fortune 500 level. Any company has enough information to justify building diversity. Leaders lead, and this is what I mean by companies not playing around.
So why does Google have its girlfirst program? Why does Intel recruit at HBCU's? Why are there diversity training programs and employment targets, and why are companies improving their work cultures? It's all business at the end of it. This matters more than SJW's or biological interests. You can say "correlation doesn't equal causation", or "that's not scientific/hard/irrefutable evidence that businesses benefit" per individual study, but it's more than enough reason to invest in diversity should a company choose to.
This is where Damore fucked up to me, he didn't attack it right. I would have attacked way differently. No biological interests. I would have gone after the money and diversity fatigue from that perspective.