sonycowboy
Member
[7/1/2004 10:47:36 AM ET]
Square Enix Co., Ltd. has revealed several changes to its U.S. organization designed to establish a globally consistent corporate brand image.
Formerly branded Square-Enix U.S.A. Inc., the stateside group will now go by the moniker Square Enix, Inc. Global president Yoichi Wada will also serve as chief executive officer of the U.S. division. Co-chief operating officers Jun Iwasaki and Ichiro Otobe will focus on the videogame business and the mobile and network segments respectively.
Also, former Enix Corp. president, and current executive vice president of Square Enix Co., Ltd., Keiji Honda, will lead the companys China business, while Jun Yamamoto, formerly president and CEO of Atlus U.S.A., Inc. has been named president and CEO of Squares European arm, Square Enix Ltd.
The company stated, This reorganization in the US creates the foundation for future global expansion that will be strategic to extending Square Enix's overall business.
The website of Squares U.S. division will also change its URL, dropping the USA part of the address. The new URL is www.square-enix.com.
Square Enix Co., Ltd. has revealed several changes to its U.S. organization designed to establish a globally consistent corporate brand image.
Formerly branded Square-Enix U.S.A. Inc., the stateside group will now go by the moniker Square Enix, Inc. Global president Yoichi Wada will also serve as chief executive officer of the U.S. division. Co-chief operating officers Jun Iwasaki and Ichiro Otobe will focus on the videogame business and the mobile and network segments respectively.
Also, former Enix Corp. president, and current executive vice president of Square Enix Co., Ltd., Keiji Honda, will lead the companys China business, while Jun Yamamoto, formerly president and CEO of Atlus U.S.A., Inc. has been named president and CEO of Squares European arm, Square Enix Ltd.
The company stated, This reorganization in the US creates the foundation for future global expansion that will be strategic to extending Square Enix's overall business.
The website of Squares U.S. division will also change its URL, dropping the USA part of the address. The new URL is www.square-enix.com.