Design-GAF,
I see you all pick apart professional logos often and usually for the better, so I'm thinking you guys could help me out or at least give some advice. A group of friends and I do a gaming dedicated talk show on Twitch every Sunday. In the beginning I put together a quick logo. I'm pretty artistic, but have no graphic design experience. This is what I came up with last year:
So it's been about 7 months or so since we've started. We have a pretty decent following now and my team thinks we need a better logo. I've started trying to come up with some ideas. I want it to scream gaming of course, but then I also want it to look professional. Here is my current effort:
So I'm ready for you guys to rip my work to shreds, photoshop it, whatever. I'd love any input from you guys from general idea to typography to colors. Anything. Thanks in advance, GAF.
It's an improvement in that it's definitely more interesting. A few notes:
give it some space to breathe. It's hugging the edges of that background really tight, makes it feel claustrophobic. If you make it smaller, it'll feel more elegant and considered.
your perspective grid looks off, especially on the plus sign. Not sure exactly what it is. You're also really losing the "UP" a lot because it scales down in perspective. The gag to get the +1 is nice, but maybe if you used a longer lens, you wouldn't get so much of the logo receding in to the background. Isometric might actually look nice too, since this is a graphic treatment.
All of the type is pixelated, built on squares and right angles, except for the up arrow and the 1. If you could get them both to realistically be made within the grid of the pixels, it'd be ideal and feel more clever naturally fitting in, rather than forced in.
Try 3 tone lighting. So you have the brightest tone for the front face, mid town for top, and dark for side. Will help you differentiate and feel the 3d shape more. Like this:
THE right now is receiving a ton of significance due to it being so huge and the first thing. Maybe try little "the" big "LEVEL UP SHOW
This is totally just IMHO, but the default radial gradient feels very web 2.0.. while I know a flat color might just be web 3.0
, I still think it might look nicer. That or maybe try a more interesting look for the background, maybe like a real seamless is lit a little uneven? Just anything so it doesn't look like a straight from the can perfect radial gradient.
Maybe you could put it sitting on the ground, rather than floating in space. then it could have a nice seamless behind it and a really soft cast shadow on the floor? Just an idea.