Lunatic_Gamer
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The Halo franchise, originally developed by Bungie and currently managed and developed by 343 Industries under Microsoft’s Xbox Game Studios, has generated a staggering $10 billion in revenue by 2019, according to Lillian Lehmann, Senior Business Manager at Microsoft. Lehmann’s LinkedIn profile highlights her role in leading the global business operations of the franchise through multiple releases and productions.
The Halo franchise first launched in 2001 with the release of the first-person shooter game, Halo: Combat Evolved, and its tie-in novel, The Fall of Reach. The latest main game in the series, Halo Infinite, was released in 2021.
Halo: Combat Evolved was both a critical and commercial success, serving as the Xbox’s “killer app” and solidifying Microsoft’s position as a major player in the video game console market. The franchise’s sequels continued their commercial and critical success, selling over 81 million copies worldwide. With more than $6 billion in franchise grosses, Halo ranks as one of the highest-grossing media franchises of all time, encompassing novels, graphic novels, comic books, short films, animated films, feature films, and other licensed products.
Halo Franchise Generates Over $10 Billion in Revenue for Microsoft
Microsoft's iconic Halo franchise has generated over $10 billion in revenue as of 2019, with multiple releases and productions contributing to its success.
gameinfinitus.com