JoshuaJSlone said:
Of course they don't have to do anything, but what are they waiting for? It's a normal and natural tactic considering that after a few dozen million sales there are fewer people left willing to purchase something at its original price, and production costs are lower as well. It's not exactly like they'd be rushing into some irreversible money pit. They've gone far longer than any previous system has gone without a price cut, and even gone longer than GCN took to get its final price cut. They could even cut the price and still be at a higher price than any previous Nintendo console if they really feel being $200 is some new measure of defeat.
As others have said,
if Nintendo can increase demand through software releases alone, then a price cut may simply be a superfluous procedure that would lower revenue.
Getting some people impressed with all-new types of software is well and good, but it's not like doing that and a price cut would somehow work against each other, and after going 3 years avoiding paying the initial $250 some people will just really not want to pay that much.
I never said that a price cut would ever be a
bad move, but rather one less beneficial from a revenue-biased perspective
if sales can be increased via other methods.
charlequin said:
I can't speak for anyone else, but when I've said "taking a strategy off the table" it's only in reference to Nintendo's outwards claim that they will not drop the price, and to people arguing from that basis. I don't actually think it's necessarily true that they "need" a price drop right now, but I basically don't believe that they aren't continuing to keep the option open; I think it would be a mistake (either from an external viewpoint or an internal decision-making stance) to consider a price drop to represent a "failure" of Nintendo's strategy, rather than simply one strategic element.
Fair enough. As you know, I've agreed in the past that Nintendo will have to cut the price of the Wii
eventually.
I guess my main frustration with this discussion is that people (and I may be a guilty party here, too) are referring to the situation as though it has been and gone, when in reality there are still six months of the fiscal year left, and a lot may yet change. I know that if Iwata turns up to the next investor meeting in March having sold
only 25 million consoles in the fiscal year, he probably won't be the one with egg on his face.
In other news, French keyboards suck ass.