Bungie may be doing amazing things behind the scenes but from the outside, it just looks like a series of losses.
They are supposed to be experts, guiding Sony on the development of gaas and all its resulted in is a series of canceled projects including the major disaster that was Concord.
Evidence would show that Bungie hasn’t been successful behind the scenes as Sony has stepped in to manage the company.
At this rate, of Marathon isn’t a success and/or Bungie can’t start guiding others on successful services, I imagine they will be fully absorbed/ dissolved in a few years.