He was asked to give his rating of LEVEL-5s other titles in the year 2013
Pres Hino: Our company has a lot to think over when it comes to the Inazuma Eleven, Danball Senki, and Professor Layton series. I spoke with the staff about this as well, but it seemed like we were just milking as much as we could from our past fortune. We put out new titles like Youkai Watch and Fantasy Life, but even then we thought Inazuma Eleven could be our pillar of support through it all. But that was a naive thought.
I hadnt intended to depend on any certain series in the first place. But I thought Inazuma Eleven would be fine regardless and continue to sell. But the world isnt that easy. If you arent presenting something new, customers wont laugh at the same joke every time. I think I was being a bit naive about that aspect.
Case in point, the latest works Inazuma Eleven GO Galaxy Big Bang/Supernova, Danball Senki Wars, Professor Layton and the Azran Legacy, etc have lower sales numbers than their predecessors. In laymans terms, people are tired of the same thing
Even if all these series have a future, theres no point in making more if they present nothing new.
Each of these series have their niche fans, and its true that many are saying I look forward to the next game!, but if we cant continue presenting them something new and interesting, even those fans will part ways. If those fans are going to say I wont buy it this time, then we shouldnt force ourselves to make it. Each team is doing their best to make things right now, but theres no point if they dont present something new.