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[thicc_girls_are_teh_best]

 

[foamdino]

This Is an Xbox - Xbox Wire

Our new campaign, This Is an Xbox, invites people to play with Xbox across multiple devices and screens.

news.xbox.com

seen via X


I'm not the target audience, not really sure who is to be honest.

 

[adamsapple]

 

[LordCBH]

Jesus Christ their marketing is terrible.

 

[Magic Carpet]

Is that a Switch OLED?

 

[XXL]

I literally just sold my Series X and now I still have an Xbox.

Amazing.

 

[TintoConCasera]

"I can't believe it's an Xbox!"

Not bad, but the cat and bento ones are kinda cringe.

 

[notjeffgoldblum]

My personal favorite Xbox model.

 

[Kvally]

 

[Det]

First Xbox One TV Ad is all About Sport - IGN

The first Xbox One TV spot focuses on live sport streaming, Skype, and voice control.

www.ign.com

First Xbox One TV Ad is all About Sport​

No video games, but a whole lotta sport.​

Same Energy

 

[Magic Carpet]

Cat Box full of Tootsie Rolls.

 

[DeepEnigma]

 

[jm89]

I work on an xbox, take calls on an xbox and even bought the pro version last week.

 

[Loomy]

There you go. We were talking about their strategy yesterday. This more or less confirms it.

I like it, and like the message. Execution is unfortunately a little too frenetic for their first outing with this particular message, but I think they got the general idea across.

 

[ChorizoPicozo]

is this a joke, right?

 

[Humdinger]

More like "This is something you can get Gamepass on."

 

[Lucifers Beard]

I feel like they don't understand their player base at all. They want to appeal to a more casual market, but even they're not interested in wearing an Xbox or playing Xbox games on their toaster.

 

[Horseganador]

Between the "no red lines for bringing games to PS" and this marketing campaign they are doing a great job of selling as few consoles as possible this Black Friday and Christmas.

 

[Mr Moose]

Greenbergs salary well earned.

 

[jm89]

With the recent interviews and marketing campaigns, something is brewing.

 

[WhamBamThankYouMaam]

That is…not so brilliant.

 

[ElFenomeno]

Embarrassing.
So the PS5 /Switch is also an Xbox right? It 1. Has a screen 2. Plays Xbox games.

 

[ChorizoPicozo]

Play Station and Nintendo are not an Xbox

Phil Sad.

 

[Kvally]

She is hot, at least in that pic. Though, it looks like her reaction after I dropped my drawers.

 

[RoboFu]

Of course, it's all about the service app . I've been trying to tell you guys for years. Sony will do the same thing eventually. So will Nintendo.

 

[analog_future]

Makes perfect sense and completely aligns with the business strategy they've been ramping up towards for several years now.

 

[Angry_Megalodon]

Damn, wearing one of those gives you the skills to hack into Starlink.

 

[Kvally]

Embarrassing.
So the PS5 /Switch is also an Xbox right? It 1. Has a screen 2. Plays Xbox games.

Everything is an Xbox and PlayStation now!

 

[ChorizoPicozo]

With the recent interviews and marketing campaigns, something is brewing.

nadella de Phil:

 

[asdasdasdbb]

With the recent interviews and marketing campaigns, something is brewing.

Drugs. Lots and Lots of Drugs.

 

[DeepEnigma]

 

[Banjo64]

These are an Xbox

 

[Mr Moose]

This ad is basically lube. PlayStation is a Xbox.

 

[PatientGamer]

If their competitors notice they manage to 10x-20x their revenues by doing this (without Activision), then they'll probably follow suit. However Ninty & Sony still believe that exclusive content is important to consumers and therefore offer it.

Industry is going through a big swing in the next few years.

Also congrats to MS for telling consumers not to bother buying Xbox hardware ever again.

 

[adamsapple]

This is and will continue to be my favorite gif on the internet.

The fact that it's also an Xbox is just *chef's kiss*.

 

[Coloress_Kafka]

Mat Piscatella/Circana has their work cut out for them counting all these new Xboxes!

 

[foamdino]

"To further extend This Is an Xbox, we’ve partnered with several brands including Samsung, Crocs™, Porsche, and The Happy Egg Co. (UK) to help bring the campaign to life in unexpected and entertaining ways.   " - erm sure

Wait, there's merch of this???! Why??!

 

[Punished Miku]

It's a little cringe, but it gets the message across and just keeps repeating Xbox over and over which is pretty standard marketing.

The future is the app, and the app will be everywhere. I don't hate it. Has some light humor. Nothing amazing, but it's fine.

 

[XXL]

When you really think about it, this thread is an Xbox.

 

[Mr Moose]

It's a little cringe, but it gets the message across and just keeps repeating Xbox over and over which is pretty standard marketing.

The future is the app, and the app will be everywhere. I don't hate it. Has some light humor. Nothing amazing, but it's fine.

You should hate it. Xbox is a console.

 

[Kvally]

When Xbox had good marketing:

 

[Punished Miku]

You should hate it. Xbox is a console.

It honestly isn't. Xbox is an app with a log-in. That is going to work on PC, Phone, TV, Console, Browser, Handhelds.

 

[MatrixReloaded101]

So they basically have gave up on the Xbox consoles in favor of reaching more potential players/game pass subs on other platforms.

 

[Bry0]

I am become Xbox, Player of games.

 

[Mr Moose]

It honestly isn't. Xbox is an app with a log-in. That is going to work on PC, Phone, TV, Console, Browser, Handhelds.

I mean, it's in the name... Box. App isn't a Xbox, Xbox is a console.

 

[begotten]

Phil Spencer interview and now this - is there some more porting news coming soon that they're trying to softly deliver to the Twitter drones?

 

[XXL]

It's a little cringe, but it gets the message across and just keeps repeating Xbox over and over.

This is a perfect description of your posts on here.

 

[DeepEnigma]

I mean, it's in the name... Box. App isn't a Xbox, Xbox is a console.

But we follow the ever shifting narrative™ you see.

 

[R6Rider]

EDIT: Dammnit! Already beaten because of thread change/merge.

 

[King Dazzar]

Every screen is an Xbox and every hole a vagina. The Burger King of gaming struts its stuff once again.