I'd like to see a chart of the progression of Nintendo game sales vs. 3rd party game sales on the Wii. From the data we have, and some fairly simple observation and logic, I expect that 3rd parties had a much higher share of the Wii market in the beginning than they do now. I'd suppose that chart would look something like this:
http://i14.photobucket.com/albums/a311/leondexter/3ppct.jpg
Nobody seems to want to hear it, but it's clear that Nintendo did not have tremendous brand loyalty when the Wii launched. They had a history of quality games, yes, but they didn't have a majority of software sales. They probably do now, though. They certainly have a larger percentage. Why would that be? Maybe because of something like this:
A customer buys a Nintendo game. He/she likes it. He buys another. Rinse and repeat.
A customer buys a 3rd party game. He doesn't like it. He buys another from a different company. He doesn't like it. He buys a Nintendo game. He likes it. See scenario #1.
A lot of people pay no attention to a company name on a game box. But if they like or dislike the game a lot, they might take notice. That's how it works with any product, and that's why all of us here have companies we like or dislike.
This isn't rocket science. Brand loyalty doesn't exist in a vacuum. It's earned. Nintendo's earned it, and so have other companies, through years of making games that people enjoyed. This generation, 3rd parties on the Wii have done a terrible job of earning any brand loyalty. Most of them have dragged their names through the mud, while Nintendo continues to earn good word-of-mouth and increase their market share to incredible heights.
So, here's a question: Does anyone here think any publisher of Wii games other than Nintendo has done a good job of earning brand loyalty? If so, which one(s), and let's take a look at their Wii library and discuss.