Nintendo Direct (March 2025) sets new live viewership record on youtube

pulicat

Member

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Nintendo Switch 2 direct is going to break the internet.
 

Sephiran

Neo Member
Will be very interesting to see the viewership numbers for the Switch 2 direct, if even a lowkey direct like the one yesterday could set a viewership records it really shows the strength of the Nintendo brand right now.
 

Baemono

Member
There seems to be a very clear move towards appealing to casual audience.

If main presentation is like that, it will be Wii all over again.

For me it was more like a DS-isation of the new releases, as I can imagine the Switch being the new main entry-level handheld following the Switch 2's launch.

I still hope for a Switch Lite OLED for this or next year.
 

Hudo

Member
There seems to be a very clear move towards appealing to casual audience.

If main presentation is like that, it will be Wii all over again.
I would actually argue that both CoD and FIFA are staple franchises for the casual audience. They are the most mass-market compatible gaming IPs out there.
 

Impotaku

Member
I would actually argue that both CoD and FIFA are staple franchises for the casual audience. They are the most mass-market compatible gaming IPs out there.
Exactly this, casuals just buy what’s popular also has the same crossover for kids too. They flock to whatever they perceive as mature ironically becoming kids games despite their actual content. There’s a reason most of these types of games are infested with squeakers online.
 

Sephiran

Neo Member
Both PS and Nintendo gain a lot from casuals. The difference is that casuals on PS buy EA sport games while casuals on Nintendo platforms buy Mario Party, Tomodachi life.
 

BlackTron

Member
They explicitly said that there would be not Switch 2 news in it.

Anyone who's disappointed because of no Switch 2 news only has themselves to blame.

Perhaps though, people just like Nintendo?

I didn't even know they said that and still didn't expect Switch 2 because we already know about April 2. In fact I was so lax I didn't bother watching it until 12 hours later by skipping around parts.

Really don't know what was expected.
 

Miyazaki’s Slave

Gold Member
We should be very VERY grateful we are getting a new Nintendo system this year.

One of the only releases that will drive investor interest/participation for our industry this year.
 

Woopah

Member
There seems to be a very clear move towards appealing to casual audience.

If main presentation is like that, it will be Wii all over again.
I think it's less a move towards the casual audience and more a recognition that the casual audience is the least likely to buy a Switch 2 early on. These were the last two major Nintendo franchises not to be on Switch, so now is the right time to bring them back.

In a vacuum this was a horrible Direct. With the context of the Switch 2 Direct being next week, this was acceptable.

Exactly.

If this was meant to show Nintendo's main plans for the future it would be awful. As a "here's what Switch will get in its 9th/10th year" it was fine.
 

Scrawnton

Member
I’m not sure what exactly brings this on, since console wars are long over. but if nothing else it is a funny meme 😂
Console wars aren't over. Sony fans just think they won and pretend Nintendo doesn't exist and isn't outdoing them in console and game sales consistently.
 
There seems to be a very clear move towards appealing to casual audience.

If main presentation is like that, it will be Wii all over again.
You’re reading way too much into it. Switch sold what it sold on the backs of big core games like Smash, Luigi’s Manion 3, Mario odyssey, Pokemon, and BotW. Not the promise of a new Tomodachi Life, nine years later.

This is actually pretty normal fare for last few years of a system’s life.. they finally get around to the low C-tier franchises that don’t even make it out on every system.

It’s got nothing to do with any perceived pivot to more casual games in general. It’s all just timing. Time for them to either some of these smaller and more eccentric games out there, and at least fill in the calendar a bit for such an old system. All of their big teams moved over to Switch 2 like in 2022.
 
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