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Peter Moore: 'Console wars were healthy'

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Three

Member
“If [Microsoft] had the choice, would they make hardware? No,” he explained. “Would they be delighted if they could be a multi-hundred billion dollar entity delivering content directly to your television, to whatever monitor you choose to play on? You bet."

Essentially saying they don't want to make consoles.
 

Zacfoldor

Member
It isn't that "people love their hardware" imho. The reason MS isn't getting out of hardware is gamepass. In its current state, if they dropped all console gamepass subs, I don't think it would be sustainable on PC alone. They need to get PC gamepass subs up and revenue per sub up in order to finally abandon the console once and for all. Streaming needs to catch on at a much higher level as well so that IOT devices can become a substantial source of gamepass subs.

If all Xbox consoles turned off today, can you imagine the state of gamepass? That would be a disaster for Microsoft.
 
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cireza

Member
Essentially saying they don't want to make consoles.
Obviously. Nobody wants to. Hardware is only a mean to achieve and end, which is selling your content. Everything about manufacturing and selling hardware is a cost, resources and logistical nightmare. And it only gets worse as time passes.
 
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Fake

Member
Of course they are. How to force the competiion to do a consumer move when there is no console war?


Remember when 'we gonna rise the prices' and people like 'bro the other competitor don't do' and the company backtrack because of that?

Besides the offensive/insults discussion, the console war force company to mix their strategy in favor of their install base.
 
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Zacfoldor

Member
Obviously. Nobody wants to. Hardware is only a mean to achieve and end, which is selling your content. Everything about manufacturing and selling hardware is a cost, resources and logistical nightmare. And it only gets worse as time passes.
I feel like MS's impatience with this process and unwillingness to provide console exclusives is going to hurt them this time. I bought 2x XSX on launch this gen. I will not be buying an Xbox again most likely. They have a large mountain to move to regain my trust.

That said, I would happily buy their games on other platforms.
 
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Dacvak

No one shall be brought before our LORD David Bowie without the true and secret knowledge of the Photoshop. For in that time, so shall He appear.
More competition is always good for the consumer. I hope Xbox manages to bounce back.
 

ReBurn

Gold Member
They probably have to make consoles if they want to sell game pass. Hopefully they figure out how to do it in a way that actually gives Xbox an identity again.
 

Jigsaah

Gold Member
I didn't read the article but I believe Peter Moore is correct in the sense that competition breeds excellence.

If that's not what he meant, it should have been. I'll read it later...but that's my 2 cents

EDIT: Skimmed it. If you view it through a sports analogy, imagine a going to a futbol game where fans were not absolutely rabid about their respective teams. Maybe one side is and the other isn't so much. Kinda takes the thunder out of it. I think that console fanboys, as annoying and nonsensical as they are, do create an air of competition and comradery that seems to be fading as the console wars are essentially over. Microsoft pursuing their strategy is having a cooling effect I think. Playstation fans are essentially beating a dead horse at this point. They are punching at folks who are not punching back as much....who are not interested in the fight. Kinda depressing in a way.
 
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Competition is absolutely healthy. While it is true there would still be a competitive environment if all software makers worked on one platform, there would be less incentive in that competition inherently. I like multiple platforms vying for the top spot, this is the best scenario IMO.

The fanboyism sometimes leans into some mental issues, but that could manifest anywhere and not just games, so it is what it is.
 

Three

Member
Obviously. Nobody wants to. Hardware is only a mean to achieve and end, which is selling your content. Everything about manufacturing and selling hardware is a cost, resources and logistical nightmare. And it only gets worse as time passes.
Not true really. Nintendo and PS still want to support the console model even when it's a means to an end. People keep talking about competition as if it's not xbox that now refuses to put in any effort and the media follow them to call the console business dead. In December PS5 had a discounted price and new hardware and MS' best response to this actual competition was selling a console without a disc drive for even more than before. They've given up doing anything and weirdly instead of blaming the lack of effort on xbox they blame the other manufacturers and the state of the console business.
 
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“If [Microsoft] had the choice, would they make hardware? No,” he explained. “Would they be delighted if they could be a multi-hundred billion dollar entity delivering content directly to your television, to whatever monitor you choose to play on? You bet."

Essentially saying they don't want to make consoles.

Never did want to. They did it out of fear that Sony was going to eat into their computer business through the living room. Microsoft also wants to own their platform, even more so as the largest publisher. Physical devices are not of interest to Nadella and crew.
 

Punished Miku

Human Rights Subscription Service
In the past it was seen in a more lighthearted and fun way, and almost all gamers at the time were genuinely up for grabs. If one system had a sale that was $50 less, people would meaningfully jump ship and reward the competition. That no longer exists. People are mostly locked in and are never moving, and almost nothing about it is as fun. E3 used to promote a tournament vibe where people competed, and you had winners and losers every year, but everyone still was happy to play. A lot more meanspirited sentiment now. People were just more laid back and fun in the 90s, and it fit in that time period.
 

cireza

Member
Yes, and also about owning the storefront where the content is sold.
Of course. Imagine if they didn't have even this advantage ? They wouldn't bother.

Not true really. Nintendo and PS still want to support the console model even when it's a means to an end. People keep talking about competition as if it's not xbox that now refuses to put in any effort and the media follow them to call the console business dead. In December PS5 had a discounted price and new hardware and MS' best response to this actual competition was selling a console without a disc drive for even more than before. They've given up doing anything and weirdly instead of blaming the lack of effort on xbox. They blame the other manufactures and the state of the console business.
Not true ? Excuse me but both things are absolutely true : they want to keep you in an ecosystem to sell you content AND it is without a doubt a super complicated activity to manage. And you are saying it yourself : yes it is a means to an end.

They make hardware to keep you in their ecosystem. Of course they do, and this is the only reason. And when I say this, their is no judging whether this is good or bad. And obviously, Sony and Nintendo should be commended for their efforts in this domain (= making hardware), as I am sure, it is very complicated to manage and keep profitable.

And even though I don't know why you are talking to me about Xbox, again, it is also obvious that MS gave up and don't want to put the effort anymore.
 
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Astray

Member
Of course they are. How to force the competiion to do a consumer move when there is no console war?


Remember when 'we gonna rise the prices' and people like 'bro the other competitor don't do' and the company backtrack because of that?

Besides the offensive/insults discussion, the console war force company to mix their strategy in favor of their install base.
This argument used to hold water a while ago, nowadays even Xbox itself, the weakest console hardware market player, doesn't drop prices.

The real biggest losers in Xbox exiting the hardware market is devs and publishers. They lost a lot of leverage with other platform players and have to deal with a very aggressive and massive 3P publishing competitor in a single stroke.
 

Danny Dudekisser

I paid good money for this Dynex!
Console wars were healthy when it meant exclusive games or some level of meaningful differentiation.

These days, it's more of a pissing match between two of the same damn box and neither of them is very good.
 
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Reactions: Isa

Three

Member
Not true ? Excuse me but both things are absolutely true : they want to keep you in an ecosystem to sell you content AND it is without a doubt a super complicated activity to manage. And you are saying it yourself : yes it is a means to an end.

They make hardware to keep you in their ecosystem. Of course they do, and this is the only reason. And when I say this, their is no judging whether this is good or bad. And obviously, Sony and Nintendo should be commended for their efforts in this domain (= making hardware), as I am sure, it is very complicated to manage and keep profitable.

And even though I don't know why you are talking to me about Xbox, again, it is also obvious that MS gave up and don't want to put the effort anymore.
Of course it's a means to an end but you're stating the obvious there. It would be like saying apple don't want to make phones they just want the money from it or you don't want to feed your child you just want them to survive. The difference is that xbox doesn't want to do it, Nintendo and Sony do whether it is a means to an end or not.
 
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Fake

Member
This argument used to hold water a while ago, nowadays even Xbox itself, the weakest console hardware market player, doesn't drop prices.

The real biggest losers in Xbox exiting the hardware market is devs and publishers. They lost a lot of leverage with other platform players and have to deal with a very aggressive and massive 3P publishing competitor in a single stroke.

Nah, you are using the actual state of Xbox as a division = nothing. Xbox division already give up, no reason to bring to the table.

I was talking when Xbox actually battle with Playstation, neck to neck.

And no, the real losers of Xbox exiting are the consumers. Sony will have no competition besides Nintendo, but Nintendo is not in the market for graphics/performance race, so Sony can make their prices without fear.

Playstation Store for example, right now is a mess. Almost double the price compared with physical media here in Brazil, with is ridiculous. So much for 'embrace digital software'.
 
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Ebrietas

Member
Obviously. Nobody wants to. Hardware is only a mean to achieve and end, which is selling your content. Everything about manufacturing and selling hardware is a cost, resources and logistical nightmare. And it only gets worse as time passes.
Lol no. The point is to own the platform where every game is sold and getting a %cut from every single transaction. That is where the money is. Selling hardware is a means to that end.

Sony, Nintendo, Valve, and Apple are not crying over their businesses. None of them are wishing they could turn into third party games publishers like MS did. MS had no other choice if they wanted to remain in gaming.
 
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cireza

Member
The point is to own the platform where every game is sold and getting a %cut from every single transaction.
This is exactly the point of selling content lol. You are stating the exact same thing as me.

Valve is actually a pretty poor example to support your argument. Hardware is definitely just a plus for them. Their business is built around their store, not selling hardware. Further shows that the hardware is not mandatory at all if you can enforce your own store.
 
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