Make great games , not excuses, repetitive quotes and paying off people with access to influence narratives on social media. It’s not rocket science.
Why are Sony and Nintendo more successful? They make and publish games in a steady flow that people want to play. That brings in money, that keeps a core user base that spreads out to the less informed to also invest time and money into your product.
Why was Halo so successful for a time? A game that followed that formula above.
You are clearly the incapable of doing this consistently and when Xbox is more about quotes from you, apologies from you, how after a decade you are still learning, constant talk of how and where you play far more then what you actually play, it’s a problem.
You have had your time , it’s not working.
In time I hope there is a honest retrospective on this guys leadership and see just what a shocking waste of potential Xbox has been.