By how much, though? Heck, even in the context of Until Dawn and Lego Horizon, I think looking at short-term performance could be a mistake given the potential of long-term gains from upcoming partnerships (like the UD movie and the Lego Horizon sets). The PC port of Spider-Man 2 was definitely a miss, but how much could it really add up, at all? Especially given that it was released after any of these decisions were made.Have you ever heard of death by 1000 papercuts? None of these by themselves is necessarily has a major impact, but they certainly add up.
No, you don't know if it was his job to do so. It's much more on marketing that it's on PSS, it's much more on the corporate strategy staff as well (which was under Lin Tao, btw). And your point of not enough games being into development to be shown reminds me of people saying the same about Sucker Punch and Naughty Dog's projects last year. Heck, it's exactly what people said with the 2023 Showcase, yet Sony's output in 2024 and 2025 proves that it was not the case.It was absolutely his job as head of software to put together a showcase of games in development, but likely not enough games are far enough into development to put together something. We got teased with Wolverine years ago and haven't seen it since. Nothing on Venom. It's not all on marketing.
By how much, though? Heck, even in the context of Until Dawn and Lego Horizon, I think looking at short-term performance could be a mistake given the potential of long-term gains from upcoming partnerships (like the UD movie and the Lego Horizon sets). The PC port of Spider-Man 2 was definitely a miss, but how much could it really add up, at all? Especially given that it was released after any of these decisions were made.
And, like, we're talking about Sony here? They have failed multiple times at branching out, from casual games to F2P, multiplayer, Indian and Korean development (in the past), etc. But I doubt any of those had any major impact when evaluating the performance of previous WWS heads considering all the other major successes at the time.
No, you don't know if it was his job to do so. It's much more on marketing that it's on PSS, it's much more on the corporate strategy staff as well (which was under Lin Tao, btw). And your point of not enough games being into development to be shown reminds me of people saying the same about Sucker Punch and Naughty Dog's projects last year. Heck, it's exactly what people said with the 2023 Showcase, yet Sony's output in 2024 and 2025 proves that it was not the case.
You haven't seen Wolverine because a good chunk of Insomniac was busy with Spider-Man 2, and you haven't seen Venom because you have no idea if it even exists, AT ALL.
with no UI team, the next PS update will remove the UI and now you'll just have a terminal window
The quantity is there, getting two major AAA reveals there would have been feasible (Yotei and Intergalactic, even if the latter is not this year), add DS2 there and you'd have 3 heavy hitters lined up, along with other smaller games.Hulst absolutely have a marketing responsibility as part of his IP control. He absolutely does.
I don't think Sony had great output in 2024 and hasn't proven to in 2025 either.
I want to see that about Wolverine, I only remember 2026 for it.We know Wolverine is coming out later than expected based on leaks. We know they had planned Venom based on leaks too.
The quantity is there, getting two major AAA reveals there would have been feasible (Yotei and Intergalactic, even if the latter is not this year), add DS2 there and you'd have 3 heavy hitters lined up, along with other smaller games.
But you don't know if doing a Showcase at the 30th anniversary was even part of the plan. Why would it be, at all? I doubt these companies care that much for these anniversaries to line up all their content production to be shown at this once-in-a-lifetime event; 30th anniversary is special for Sony because they can sell you 30th anniversary-themed stuff. That's literally it.
I want to see that about Wolverine, I only remember 2026 for it.
As of the latest leak, they *still* had Venom planned, but for a 2027 release due to expanded scope. But you haven't seen anything official about it, you are not supposed to know about it, you can't even be sure if it's still planned for a variety of reasons (having all that staff working on more important projects is a big one), why do you even care?
BTW, I forgot to say it on the other post, but even if Nishino has consistenly done great, PSVR2 hasn't been it and I don't know why you ignored that.
Why do you say it felt like a throwaway?Ghost of Yotei felt like a throw away and it's supposed to launch this year?
Why do you say it felt like a throwaway?
As long as it doesn't affect its bottom line, Sony has no reason to change its strategy.There absolutely should have been a showcase to push the PS5 Pro...
At the end of the day Sony is mismanaging their game announcements which lead to bad press.
Ghost of Yotei, Intergalactic, could have headlined a PS5 showcase and like you said a further reveal of DS2. Maybe throw in MLB the Show 25 and a small glimpse of Wolverine... You could have even thrown in the free DLC for Astro Bot and made some long term announcements like Bloodborne and God of War Greek Saga...
Easy wins.
Instead you announce Intergalactic at the Game Awards where half the audience actively hates Sony lol. Ghost of Yotei felt like a throw away and it's supposed to launch this year?
It was one of the points of yours that I didn't say had a non-impact, because I do think they have an impact depending on the scope of the projects and how far along they could have been. But cancelled games always happen at the end of day, more than what people believe.You think canceled games don't have an impact on Hulst? They absolutely do. Goes to resources and pipeline delivery.
I'm pretty sure Lego Horizon has also been profitable with a very short development time and small scope, so why weren't you accounting for that?PSVR2 is probably profitable.
Why do you say it felt like a throwaway?
As long as it doesn't affect its bottom line, Sony has no reason to change its strategy.
You say that there should have been a Showcase to push the PS5 Pro? I mean, for what reason? Hardcore console players were always going to buy it and they play more than just first-party games.
It was one of the bullet points of yours that I said had a non-impact, because I do thunk they have an impact depending on the scope of the projects and how far along they could have been. But cancelled games always happen at the end of day, more than what people believe.
I'm pretty sure Lego Horizon has also been profitable with a very short development time and small scope, so why weren't you accounting for that?
Yes and no... but mostly no. It also depends. They can certainly have influence over it and can even direct how the "UX" of a game as, a service is — so, I would not say that. After all, GaaS is an aspect of an "experience" which a user has, which is essentially designed by someone and if that person didn't carry the title of UX, makes no difference, since they basically did a UX thing. There is plenty [patterns, ideas] to pull from, but it's not as simple as you're making it.UX designers have nothing to do with GAAS stuff, lol.
Yes and no... but mostly no. It also depends. They can certainly have influence over it and can even direct how the "UX" of a game as, a service is — so, I would not say that. After all, GaaS is an aspect of an "experience" that is essentially designed by someone and if that person didn't carry the title of UX, makes no difference, since what they did is part of the UX of the game. There is plenty [patterns, ideas] to pull from, but it's not as simple as you're making it.
The Senior Design Technologist will function as a key member of a small, surgical, rapid prototyping team, as part of SIE’s global UX design organization. As a “rapid prototyper,” you will develop web-based prototypes and console simulators for the purpose of user testing, design studies, and engineering artifacts across a wide array of PlayStation products and services. The ideal candidate will have a strong background in developing web-based applications and/or rapid prototypes in a fast-paced enterprise environment.
That's fine. My point is, in relation to the person you quoted, is still relevant, even if this person, didn't work on games. UX designers can influence how a GaaS experience works with users (and users when it comes to gaming — are gamers) for games on teams they are a part of. He's a prototyper, sure, and may not have touched a game at all, but we don't know the dynamics of their teams. It is very possible, depending on how their teams are set up and if they have any design critique sessions; that they can provide feedback to other departments — prob not likely. I just wouldn't brush it off like you were. You might be right, but it is sort of hard to infer how their day to day was, and it is not something you will be pull simply from a job description.This person and their team did not work on games.
PS needs to go back to XMB.The PS5 and PS App UI are kinda crap and seem to get worse with each update so...
Anyone who's used a PS5 or PS4 is going to blame these people for the terrible UIs.These are probably the folks who added the cool retro boot screens in, I hope they land on their feet.
When is that going to happen, though? Because Sony has been working like that for a while. I would like to hear so, but please nothing about ""hype""...What doesn't affect your bottom line today, might tomorrow.
Many people were unconvinced that a PS5 Pro was worth investing in. Even during the Intergalactic reveal it was shown only on a base PS5... Same with Ghost of Yotei...
Good point, but with increased success with first-party production, I think it's all relative. So cancelled projects would have probably been as costly in relative terms, but as I said, it all depends on what they were.Cancelled projects absolutely happen, but in the age of increasing game development costs, they're more costly. Bluepoint could have put out 2 remakes in the last 4 years, but they've put out nothing, because they were working on a God of War Live Service game that had no chance of success...
The licensing split is relative to the development costs for the game itself, I can safely say that it's nothing significant.I doubt it, especially given the licensing split between Lego and Sony.
This was not to me, but I needed to address it because this may be your weirdest take in like, ever?Should have been revealed at a larger event rather than a State of Play.
Sony doesn't really know what it is doing with State of Plays. It shouldn't be for big first party game reveals, it should be updates on announced games, 3rd party reveals, and minor first party game announcements.
Sony has no rhyme or reason to their updates either and while that might not seem important it goes to how mismanaged they are.
Astro Bot was not hyped at all. Even after winning GOTY, I didn't see any new ad campaign for the game. Sony is out there secretly selling PS5s for 75 dollars after the holiday sales ended at retail, but continued on PS Direct but I don't see it advertised at all.
Not sure if a serious question but there is little need to use PSSR on OS UI's. They are fast to draw.Does the UI of the PS5Pro use PSSR?
Sure they do they make UI for a company that was stupid chasing almost entirely GAAS bags
This would be an improvementwith no UI team, the next PS update will remove the UI and now you'll just have a terminal window
When is that going to happen, though? Because Sony has been working like that for a while. I would like to hear so, but please nothing about ""hype""...
Good point, but with increased success with first-party production, I think it's all relative. So cancelled projects would have probably been as costly in relative terms, but as I said, it all depends on what they were.
Bluepoint releasing 2 remakes in 4 years is far too optimistic, especially given that their last (co-development) work took about 3 years.
In fact, most talks around Bluepoint were FAR too optimistic, and them acting as a partner studio on God of War Ragnarok for 2 years is very much like their co-development effort on the Demon's Souls remake, which was first and foremost a Japan Studio developed game. They really only wasted 2 years on the GAAS project.
The licensing split is relative to the development costs for the game itself, I can safely say that it's nothing significant.
This was not to me, but I needed to address it because this may be your weirdest take in like, ever?
LITERALLY why shouldn't State of Plays be for big first-party game reveals? You dictatig what it should or shouldn't be is weird, certainly not a take I expected from you.
About Astro Bot not being hyped after winning GOTY, was it even the case with TLOU2 back in the day. You're overfocusing on stuff that literally doesn't matter at all (also, kinda ironic that the marketing bit you're complaining about falls under Nishino).
with no UI team, the next PS update will remove the UI and now you'll just have a terminal window
Playstation 5 uses FreeBSD, not DOS/Windows...C:\Playstation5\MHWILDS>MHWilds.exe
SNSystems has nothing to do with the console UI though. Since when there is overlap between the SDK / build tools platform team and their UI team? If it is there it is not in this announcement though. We will see who gets the new task.
- There are no folders
At least the UI is all React (Native) so it can evolve rapidly right? Right?PS5 UI sucks in comparison with PS4.
- A 4K UI screen wasted in nothing
- There are no themes
- There are no folders
- Playstation doesn't even tell you what is in the patch notes 'BECAUSE'
- If your PS5 is connected to the internet, the console waste that 4k space to show DLCs and others stupid shit.
The Youtube is by far the worst of all. You don't even enter in the APP and the youtube already infest your screen with all that crap ship videos typical from Youtube.
So IMO is not a shock those guys are getting fired. How can a UI from next gen system being a downgrade in comparison with the last gen is bizzare to me.
BTW, last week Resident Evil Director Cut for Playstation 1 via emulation receive a update around 1,8GB.
What in fuck a 28 years old game need a 1,8GB patch? And PS5 just help hide the information I need. I want to know what is in this patch update because is crazy.
Just insane. This is not OK.
Not really joking, I was just wondering if upscaling can benefit a UI or not. I remember xbox being stuck on 720p ui for years.Not sure if a serious question but there is little need to use PSSR on OS UI's. They are fast to draw.
Not really joking, I was just wondering if upscaling can benefit a UI or not. I remember xbox being stuck on 720p ui for years.
I think it's just your chronically onlinism showing, just like your previous comment about the TGA audience hating Sony. In reality, no normal person gives a fuck.I think it's already happened to some degree. I think the buzz around PS is especially negative these days and I think you see the results of that in a lot of recent products.
Things remain to be seen, that's for sure.The offset remains to be seen, especially when your company is focused on growth not staying the same. At some point if Hulst doesn't get things to be more consistent, they'll look for someone who can.
It was close to 3 years, not only with it being released in February 2018, but it also being already finished by 2017, as seen in the game's copyright.hey released Demon's Souls 2 years after Shadow. I'm pretty certain they could have released a bloodborne remake/remaster within the last 2-4 years. Instead they have a goose egg.
You could already see how the Disney cut was differing from project to project in those leaks. Lego Horizon is already of a small budget enough, Sony is not going to negotiate a licensing fee that could considerably affect its ROI on the game.We don't know that for example Spider-Man's licensing has really no coverage of development costs. Sony covers the cost and Disney gets a cut of sales. If Lego was similar, I doubt Sony made its investment back.
Where? In NeoGAF?Big first party reveals deserve a larger event. People don't care about State of Plays and they don't look at them with any sort of aw. As a result when a big game gets showcased in a state of play, the response is ho hum.
Sony has definitely been marketing Astro Bot well after release, this was just you personally expecting a huge GOTY campaign, when those awards have never been a huge point for Sony marketing wise.TLOU2 didn't need the marketing that Astro Bot does. TLOU was a wall established IP.
There's nothing 'clearly' about that, and PS Productions marketing efforts are handled by the main product distributor, which is in most cases Sony Pictures.Again, I think you're conflating marketing responsibilities as if none fall to Hulst. Do you think Nishino's business group is responsible for marketing the movies too? Clearly PlayStation Productions handles their marketing material, just like the software side does. The platform business group handles marketing of hardware and accessories.
I collect digicams and one of them from 2008 even looks like it has a ps3 menu (ana amazing ui sounds).
ps3 ui was soooo good.
yeah my 2008 bravia also got xmb!Sony rolled out the XMB across many of its devices.
It had one fatal flaw, it didn't scale when you had a lot of media. Tons of scrolling. Worked fine on a launch PS3 in 2006 but was slow and unwieldy by the end. It wouldn't work today.
Sony rolled out the XMB across many of its devices.
It had one fatal flaw, it didn't scale when you had a lot of media. Tons of scrolling. Worked fine on a launch PS3 in 2006 but was slow and unwieldy by the end. It wouldn't work today.
Sony rolled out the XMB across many of its devices.
It had one fatal flaw, it didn't scale when you had a lot of media. Tons of scrolling. Worked fine on a launch PS3 in 2006 but was slow and unwieldy by the end. It wouldn't work today.
no, they will just keep developping, the programmers will put features wherever they feel like (a programmer has a different view of what's practical than most humans).with no UI team, the next PS update will remove the UI and now you'll just have a terminal window